Build Your Business Development Engine—Fast

 

A 6-week, high-performance group coaching program designed to help you close more deals, build real pipeline, and master the system behind consistent growth.

Join The Builder Class – $999 CAD

What's holding you back?

You’re hustling hard but still struggling to generate consistent leads. Maybe your referrals have dried up. Maybe your CRM is chaos. Maybe you're tired of shouting into the LinkedIn void with no response.
The truth is, most founders and BD pros never learned how to build a real system for business development. You're stuck in reactive mode—and it's costing you growth.

But it doesn't have to stay this way.

 

You Don’t Need Another Course. You Need a Coach.

I’ve been in business development & sales since I was 18. I’ve lived the highs and the heartbreaks. I know what it’s like to grind, chase deals, and feel like you're the only one building the engine while driving it at full speed.

This program was born from the trenches.

The Business Development Mastery Accelerator is the group-based evolution of my $7,500 1:1 coaching system—designed for founders, sales leaders, and BD professionals who are tired of guessing and ready to grow with intention.

In just 6 weeks, you’ll get the clarity, structure, and strategy I’ve spent 18 years developing—plus insights pulled from over 100 expert interviews with world-class founders, CEOs, and top-performing coaches on The Business Development Podcast.

This isn’t generic training. This is elite coaching, in a high-impact group format—with me in your corner, pushing you, supporting you, and making sure you leave with a system that actually works.

You’ve got the ambition. Let’s build the strategy.

 

Join The Builder Class – $999 CAD

Micah Dixon, Director of Business Development

 

Working with Kelly Kennedy and Capital Business Development exceeded all expectations.

I came in looking for structure and left with a complete, high-performing business development system tailored to my style. Kelly's depth of knowledge and ability to simplify complex strategies was game-changing.

What really stood out was his mix of insight, patience, and encouragement—he made the learning process empowering. Coming from a tech-heavy background, I also gained tools and efficiencies that transformed how I work.

If you're serious about leveling up your business development game, Kelly is the coach you want in your corner.

Jemia Zagiel, Owner

 

Working with Kelly through his Business Development Coaching program has been a game-changer.

His energy, experience, and ability to simplify the BD process have made a huge impact on my growth.

Kelly’s coaching is clear, encouraging, and results-driven—and the strategies he teaches are both effective and easy to implement. I highly recommend him to anyone ready to level up their business development game.

Chris McArady, Sales Associate & Junior Business Development

 

Kelly Kennedy’s Business Development Mastery Program is a game-changer.

It’s not just knowledge—it’s a clear, structured formula for success in BD. The sessions were engaging, fun, and flew by.

The insights I gained were truly eye-opening. Whether you’re new to business development or looking to sharpen your skills, I can’t recommend this program enough.

Thank you, Kelly!

Colin Harms, President  

 

From our very first conversations, he instilled a new level of confidence in me. He supported me, pushed me, and made me feel accountable in a way that really catapulted me forward.

I was searching podcasts and the internet for something to help me grow my business — and start with myself first. I came across The Business Development Podcast and the rest is history. The number one thing that made me choose to work with Kelly was when I reached out and he actually responded. That showed me he genuinely cared — there was a real person on the other end.

From our very first conversations, he instilled a new level of confidence in me. I’ve always believed in myself, but when you’re a one-man show, you’re a one-man show. He supported me, pushed me, and made me feel accountable in a way that really catapulted me forward.

The push was exactly what I needed. We can’t ever let our foot off the gas in business — if you’re in the slow lane, you’re losing. Kelly was as excited about growing my business as I was, and he was right there, step by step, helping me make it happen.

Being part of the group coaching program and the Catalyst Club has been incredible. It’s private, it’s supportive, and it’s a place where you know you’re not alone. If you’re on the fence — jump in the deep end and just do it. If you wait, tomorrow never comes.

Tara Behrens, Founder

 

If you're looking to improve BD performance without the ego or overwhelm, Kelly’s your guy.

Kelly Kennedy is the kind of leader who transforms business development from a vague concept into a clear, actionable growth strategy that is backed by results.

Since launching The Catalyst Club, Kelly has been able to assist professionals, and their businesses increase pipeline activity, refine their outreach, and close more deals—all while fostering an environment that’s collaborative, supportive, and energizing.

What sets him apart is his ability to meet people where they are, provide practical tools they can implement immediately, and create measurable momentum. Whether it's boosting lead conversion rates, improving follow-up systems, or simply reigniting motivation, Kelly delivers.

If you're looking to improve BD performance without the ego or overwhelm, Kelly’s your guy.

 

What’s Included in Your Accelerator Package:

  • 6 Live Weekly Group Coaching Sessions
    Interactive coaching calls led by Kelly Kennedy focused on one key pillar of business development each week.

  • Full Access to the Business Development Mastery System
    The proven framework taught in Kelly’s $7,500 private coaching—now in a faster-paced, high-impact group format.

  • Session Replays + Lifetime Access
    All live calls recorded and uploaded to your member portal so you can review anytime.

  • PDF Worksheets, Tools & Templates
    Everything from CRM workflows to email scripts, LinkedIn strategies, and targeting tools.

  • 6 Months of Catalyst Club Access
    Supercharge your network with exclusive access to our private online community for builders, founders, and business development leaders. Collaborate, connect, and grow—together.

  • Certification of Completion
    Receive an official physical certificate issued by Kelly Kennedy and Capital Business Development, recognizing that you’ve completed the Business Development Mastery Accelerator and demonstrated a strong understanding of high-level business development principles.

     

Secure Your Spot!

Join the Business Development Mastery Accelerator

One-Time Investment: $999 CAD

This Package Includes:

✔️ 6 Live Weekly Group Coaching Sessions

✔️ Full Access to the Business Development Mastery System

✔️ 6 months free access to The Catalyst Club 

✔️ Lifetime Access to Session Replays

✔️ Worksheets, Templates & BD Tools

✔️ Private Online Accelerator Community

✔️ Weekly Live Q&A With Kelly Kennedy

✔️ Certificate of Completion (Issued by Kelly & Capital BD)

🔥 Build the Business Development System That Changes Everything

Let’s Build It Together

Course Outline – What You’ll Learn Over 6 Weeks:

  • Week 1: Foundations & Goal Setting
    Define your vision, set clear revenue goals, and create a personalized roadmap for your business development success.
  • Week 2: Marketing Materials & Passive Lead Generation
    Upgrade your brand presence and implement passive strategies that attract ideal clients without constant outreach.
  • Week 3: Ideal Customer Profiling & Target List Strategy
    Get laser-focused on your dream clients and build strategic prospect lists that drive smarter, more efficient outreach.
  • Week 4: CRM Systems & Sales Process Integration
    Turn your CRM into a growth engine by optimizing your pipeline and aligning your sales process for consistent follow-up and closing.
  • Week 5: LinkedIn & Social Media Strategy
    Build a personal brand that commands authority, optimizes your LinkedIn presence, and drives steady inbound opportunities.
  • Week 6: Active Marketing, Synthesis & Growth Planning
    Launch your complete BD engine with a 90-day action plan that integrates everything you’ve learned into a scalable growth system.
Join The Builder Class

Don’t Miss Out—Take Action Today!

The Business Development Mastery Accelerator is your opportunity to fast-track your growth, build a powerful business development engine, and finally gain control over your revenue pipeline.

But here’s the thing—spots are limited, and enrollment closes in just a few days. This is a small, focused cohort for a reason: you’ll get real-time coaching, personal attention, and direct feedback from Kelly Kennedy himself.

If you’re ready to elevate your business, sharpen your BD skills, and create a system that brings in consistent opportunities—now is the time to act. Don’t wait for the next round. You deserve this transformation now.

 

Let’s Build It Together